Tia Castagno, global client president, Dentsu Aegis and global head of innovation and content at Vizeum provides valuable insight on what she discovered while shortlist judging for the M&M...
Meet the FOMNA judges: Leana Less, Global VP, Coca Cola
Leana Less, global VP, connections and media, Coca Cola is a judge on the inaugural Festival of Media North America Awards, but took time out to give her thoughts on the issues dominating the...
Lucky 13: Claudia Collu
Claudia Collu, chief commercial officer, MainAd cannot wait until the industry gets over the use of ‘ad-blocking’, and would be delighted if Meryl Streep could play her in a movie...
Meet the M&M Awards judges: Tia Castagno
Tia Castagno, global client president, Dentsu Aegis and global head of innovation and content at Vizeum is a judge on this year’s M&M Global Awards and provides her take on what is...
Beyond the click: Interactivity on the connected screen
Advertisers have been enamoured with video advertising since the first crackly black-and-white television commercial aired during a baseball game in 1941. The ability to bring products to life...
M&M Global Awards set to rip up ‘safe’ celebration format with immersive experience
M&M Global Awards is set to disrupt the safe and traditional awards format with an immersive experience that will begin before, continue during and post the night of celebration on Thursday 7...
Insights from the shortlist judging for M&M Global Awards: Oscar Romero
Oscar Romero, head of performance media (Search, Social & Programmatic) for Performics was one of the judges on this year’s M&M Global Awards shortlist jury, and has revealed some of...
Ad blocking, receptivity and payment: A complex love triangle
Ad Blocking remains a hot industry issue based on its continued rise on desktop and mobile and it’s costing the online advertising industry billions of dollars annually. Kantar Millward...
Overcoming the paralysis of diversity in advertising
Diversity was always going to be a hot topic this year and there’s a growing sense in the advertising and marketing industry that there’s been enough talk says Craig Catley, director,...
Exclusive interview: Rakuten TV’s Jacinto Roca speaks to M&M Global
Earlier this month, Japanese e-commerce company Rakuten rebranded its Video-on-Demand (VoD) service from Wuaki to Rakuten TV. The pay-per-view service is available in 12 countries and has over...