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people moves

Ben Wood elevated to president of iProspect Global 24 May 2013 - Global digital performance marketing specialist iProspect has promoted its EMEA president Ben Wood to the role of president, iProspect Global. Susana Tsui replaces Cheuk Chiang as PHD chief in APAC 23 May 2013 - PHD has appointed Susana Tsui as chief executive of its Asia-Pacific operations, replacing Cheuk Chiang who is taking up the post of chief executive, Omnicom Media Group APAC. DigitasLBi and Razorfish shake up international leadership 22 May 2013 - DigitasLBi and Razorfish have restructured their agency-specific international leadership, following the global merger of Digitas and LBi back in February 2013. AudienceScience appoints new CEO 22 May 2013 - Digital marketing technology company AudienceScience has strengthened its management team with the promotion of its president Mike Peralta to the post of chief executive. SMG’s Rayan Karaky adds emerging markets to remit 21 May 2013 - Starcom Mediavest Group (SMG) has promoted Rayan Karaky to the role of chief digital officer, MENA and emerging markets.

Opinion

Look who’s gaming 21 May 2013 - The explosion of casual gaming and mobile devices is pointing towards a perfect storm for advertisers. Spil Games vice-president of global brands Oscar Diele looks at why brands need to be taking gaming seriously as a media channel. The rise of a new hybrid medium 15 May 2013 - ECNlive founder and chief executive Antony Ceravolo looks at evolutions in the out-of-home sector and explains how internet connectivity and real-time content has created a new hybrid medium. Media barter: what is it and how does it work? 07 May 2013 - Astus chief executive Frances Dickens takes a look at the growth of media barter and examines its impact on pan-European ad campaigns.