For those of us not lucky enough to be in Singapore this week for The Festival of Media Asia, we’ve been keeping an eye on the #FOMA13 hashtag and pulled together some of the best tweets from Day One:
@sushobhan #foma13 if u r not following this hash tag you are missing something.
@caitlinonline Men consume more luxury goods than women… Only in China! #foma13
@ranjidavid Media Innovation must feed back to Brand vision... And, of course, Business goals - Rahul Welde, Unilever #foma13
@ festivalofmedia APAC is home to 3.37m high net worth individuals - more than any other region #FOMA13
@freddie_covi Phil McAveety says 25% of all travel searches done on mobile #FOMA13
@ranjidavid If you catch someone when they're bored, and your content catches their eye, 82% will share it - Sarah Ivey, Initiative #foma13
@sarahivey #foma13 Rahul Welde Unilever: believes we have only scratched the surface of what's possible in mobile.
@chrismccarthy Karim Temsaman, Google: Young people switch devices 20+ times/day so marketers, stop counting devices: focus on context & moments #foma13
@warcasia Customysation, Brandme and the benefits that tech can bring are key to engaging the new global luxury consumer (Phil McAveety) #FOMA13
@stevehyde360xec #foma13 Baidu has 83% of the search market in china with over 2 billion page views per day...wow
@bwilliej Wonderful pres on What Chinese Want from Tom Doctoroff JWT #foma13 http://t.co/Po4qRa0qxi:
@festivalofmedia Sarah Ivey: We talk to 27 ppl face to face per day but interact with 23 ppl on a weekly basis online that we have never met #FOMA13
@brandscreen #foma13: As marketers we haven't even begin to scratch the surface when it comes to engaging consumers through a mobile device.
@festivalofmedia Strategy: 90% of staff in market; 100% marketing done locally; Use of channels different in each market - Michelle Froah #FOMA13
@kathapesch 93% of transactions are cash ones in emerging markets and 56% in developed markets as per #mastercard at #FOMA13
@ivor_ivor luxury goods in China are tools of advancement in life #foma13
@freddie_covi @RahulWelde bringing the house down on mktg to the middle class. GREAT Content! #foma13
@ivor_ivor What do you do when you’re bored? #foma13 #SocialMedia #game #text http://t.co/hvcnm8PyvH:
@caitlinonline @RahulWelde Create Experiences, truly engage the user with positive social impacts. #unilever #foma13
@karthik_perumal Any of you planning to make a ppt on digital marketing this week be sure to follow #FOMA13 and use the tweets this hashtag. Pretty good.
@sushobhan China is the least brand cynical market as brands are tools for success says Tom Doctoroff #foma13
@whosaidwhatwhy Everybody at #foma13 either uses an iPhone or a blackberry. Still keeping a lookout on android
@brandscreen #foma13: There is a fine line between personalisation and going against personal privacy.. How many can really define that line?
@festivalofmedia Tensions within Chinese culture: ambition vs. regimentation; projection vs. protection - Tom Doctoroff #FOMA13
@dsouthgate Michelle Froah, Kimberly Clark: Same same but different means different local approaches for same global trend. That's the way fwd #foma13
@caitlinonline Hot topic: Who will 'own' customer data in the future? #mastercard #foma13
@ranjidavid Love how Tom Doctoroff is seamlessly weaving Chinese phrases into his presentation - and pretty perfectly, too #foma13
@shaun_yap Just sent thrills down my spine. "trend: total recall - we are going to remember everything we've done; everything we've bought." #foma13
@superfabulous “@dsouthgate: Phil Mcaveety Starwood on Gen LuXurY: want things Customysed & built around Brand Me #foma13 ps 3d printing is the future!!”
@maxusglobal We can't wait to hear @VikramSakhuja speak tomorrow about Asia's role in Media at #FOMA13! More info here: http://t.co/Yrufl9Mmp2 #iammaxus
@ Where do u do most yr window shopping? #foma13 Must.. help connect, embrace boredom & leverage home mobile shopping http://t.co/LPWTmDgNhU:
@caitlinonline Great first day of #foma13 #diageo #amobee and #starwood.. you have some serious talent on your teams! Great speakers!
@whosaidwhatwhy #foma13 stop talking about the 'size' of data and just use it in a meaningful way. Hellmanns case study. #unilever http://t.co/2pyFY76sMv
@amfumero 2013 Digital #FutureinFocus Series - covering search, social, online advertising, mobile and e-commerce http://t.co/phxcGPsmfb #foma13
@waynejarnold Like this quote "Mobile is the new cigarette" #foma13
@mecideas 50% of cellphones are in Asia, but fragmentation the reason we're at only 25% of revenue #MECatFOMA #foma13 @Kmandel http://t.co/zxL6xSEipY:
@ranjidavid China is not becoming more like the West: China is becoming a modern version of itself - Tom Doctoroff, #foma13
@kathapesch China is the only market where men consume more luxury products than women by Tom from #jwt at #FOMA13
@warcasia Michelle Froah of Kimberley Clark: 'same same but different' approach to make Asian campaigns culturally relevant in each market #foma13
@kathapesch The mobile future is the second brain for humans... #FOMA13
@marklaudi @Initiative @SarahIvey People share 82% of videos they watch on mobile #foma13
@shaun_yap "mobile was as important as water and food in the early days after the 2011 earthquake" Akihisa Fujita. kinda like post-sandy in nyc #foma13
@anumenon83 #foma13: china is becoming more modern and international but not westernized
@james_fleetham Netflix's House of Cards demonstrates great stories remain great stories. Only the platforms have changed. #FOMA13
@ AspireAsia Multi-tasking when social networking #foma13 http://t.co/PfSv2xAb8i:
@festivalofmedia Ken Hong - Weibo has 500M users; 135M posts per day; spend 90 minutes on platform per day #foma13
@ranjidavid Don't let HQ dictate your Mobile strategy. .. If there's one thing you need to localize, it's Mobile" @kmandel #foma13
@trendwatchingap A sure sign of Chinese digital mobility? Baidu handles a whopping 5 billion search queries daily #China #AHEAD #MOBILEMOMENTS #foma13
Keep an eye out tomorrow for a round-up of the Top Tweets from Day Two at The Festival of Media Asia.