Mediascope Publicitas to represent The Australian in India
21 June 2012
Mediascope Publicitas has won the media representation contract for the daily business and national newspaper The Australian
national and international news and business sections are accompanied by additional in-depth coverage of sectors such as IT, higher education, travel, arts, lifestyle and sports.
The publication is delivered through multiple platforms including a website, mobile optimised site, an iPad app and magazine supplements that accompany the standard edition of the daily paper.
Mumbai-headquartered Mediascope Publicitas is Indian arm of PubliGroupe. It has further offices in Delhi, Bangalore and Chennai.
“The strengthening of the Australian dollar has suddenly opened up immediate opportunities for Indian Tourism Boards, Luxury Hotels and Tour Operators to woo the affluent culture and adrenalin seeking Australian family. Winning The Australian
contract could not have come at a better moment," says Mediascope Publicitas India and Asia chief executive Marzban Patel.
David Hing, London