Media Owner Rankings
Using M&M proprietary research, media owners' stated reach and the highlights from key synidicated surveys, M&M reveals the top media owners on various counts.
The Top 10 International Sales Teams (Rated against five criteria)
M&M's Sales Team Benchmarking Survey received 422 respondents, with just under half coming from advertisers or agencies with media owners and a mixture of trade bodies, consultants and researchers making up the rest. Geographically, a third of respondents were based in the UK, with a further 43% in Europe and 24% from the rest of the world. The survey was carried out online in March.
| Online | Google | MSN | MSN | Yahoo! | MSN |
| OOH | Clear Channel | JCDecaux
| CBS Outdoor | Clear Channel | JCDecaux |
| TV | Euronews | CNN | Fox One Stop | BBC World | MTV |
| Print | Bloomberg Markets | Bloomberg Businessweek
| Fortune | Wall Street Journal | Metro Inc |
rankings by reach
The top five media owners, based on full-time distribution/readership among the adult population, according to media owner statements.
Europe - Print Top 5 (Readership) Metro International
| 19.4 |
| Auto Bild | 7.0 |
| National Geographic | 3.2 |
| Time | 1.7 |
| The Economist | 1.1 |
Europe - TV Top 5 | MTV | 179 |
| TV5Monde | 126.7 |
| CNN International | 122.3 |
| Euronews | 121.2 |
| Eurosport | 121.1 |
Global - TV Top 5 (Distribution) | MTV | 609 |
| Discovery | 382.4 |
| National Geographic | 333.4 |
| CNBC | 279 |
| Bloomberg Television | 253.9 |