http://www.mandmglobal.com/mandm-blog-rss-feed.xmlA behind the headlines look at global trends and local insights that are relevant to the international media and marketing industry.© 2010 C Squared Holdings Ltd.10When the Wall Street Journal became one of the first national newspapers to install a paywall in 2007, it was heralded...http://www.mandmglobal.com/community/blog/13-05-17/Paywall-2-0-%e2%80%93-The-customer-knows-best.aspxFri, 17 May 2013 09:34:44 GMTMany brand marketers deem the emotional connection as the Holy Grail. But have brands lost sight of practical consumer...http://www.mandmglobal.com/community/blog/13-05-15/But-I-just-need-it-to-work.aspxWed, 15 May 2013 12:53:06 GMTDo influencers really exist? Way back in 2000, when Facebook was but a twinkle in Mark Zuckerberg’s eye, Malcolm...http://www.mandmglobal.com/community/blog/13-05-13/Look-who-s-talking-understanding-social-influence-online.aspxMon, 13 May 2013 12:11:21 GMTBig data is really just data, with the right planning and technology, brands can use the massive amounts of data now...http://www.mandmglobal.com/community/blog/13-05-13/Marketing-myth-buster-Big-data-is-unmanageable.aspxMon, 13 May 2013 12:02:49 GMTRecent research suggests that people are more receptive to advertising messaging when they exercise. I (JB) caught up...http://www.mandmglobal.com/community/blog/13-05-10/Let-s-get-physical.aspxFri, 10 May 2013 15:41:02 GMTM&M Global is supporting a new survey called the International Media Image Survey (I-MIS), the first in a series of...http://www.mandmglobal.com/community/blog/13-05-10/Have-your-say-The-International-Media-Image-Survey-I-MIS.aspxFri, 10 May 2013 13:25:30 GMTMarketing speak. Non-stop buzzwords and 'bullshit bingo', right? We've all heard the jokes. But as the industry and...http://www.mandmglobal.com/community/blog/13-05-07/What-is-an-experience.aspxTue, 07 May 2013 14:28:22 GMTBy George Peters, broadcast manager, Carat The UK watches more TV than ever before. According to a survey by Telescope...http://www.mandmglobal.com/community/blog/13-05-02/Can-we-watch-any-more-TV.aspxThu, 02 May 2013 14:35:48 GMTVisa chief marketing officer, core products, Kevin Burke took to the stage this afternoon to address delegates at The...http://www.mandmglobal.com/community/blog/13-04-29/Visa-on-the-evolution-and-future-of-commerce.aspxMon, 29 Apr 2013 16:10:05 GMTIf there’s one thing that gets a crowd going, it’s babies. We’ve seen the global phenomenon that was Evian’s ‘Roller...http://www.mandmglobal.com/community/blog/13-04-29/Changing-the-banking-rules-Ita%c3%ba-s-Andrea-Pinotti-Cordeiro.aspxMon, 29 Apr 2013 13:32:55 GMT