M&M

USERNAME 
PASSWORD
 

REMEMBER ME 

FORGOTTEN PASSWORD

Register

 


Search M&M

Country Profile

 

South Africa

 

 

 

Area: 1,219,090 sq km

Population: 49.1 million

Capital City: Pretoria

Language: IsiZulu 23.8%, IsiXhosa 17.6%, Afrikaans 13.3%, English 8.2%

Currency: Rand (ZAR)

Government: Republic

GDP per head: $10,100

Annual Growth: 3.1%

Dialling Code: +27

Internet Country Code: .za

Internet Users: 5.1 million

Television Broadcast Stations: 556

Mobile Users: 45 million

 

Source: CIA The World Fact book, 2009 (www.cia.gov)

 


Related Articles

Out of Africa, comes brand opportunity

 


Click here to return to Market Reports homepage

 

SOUTH AFRICA

Out of Africa, comes brand opportunity

02 November 2009

Africa is home to a relatively untapped market of 1 billion people. As its infrastructure grows, so too does interest from marketers. But how do you pitch to a continent where country pride is so evident, Pip Brooking reports.

(more)

Pinning hopes on World Cup glory

17 August 2009

The journey towards hosting the World Cup in 2010 has not been entirely smooth for South Africa, but with a year to go the halo effect the event is having on adspend is already being felt. Michelle Meyjes reports

(more)

LATEST NEWS

Your search for Country = South Africa and Article Type = News since Jul 2009 has returned 5 results. Showing results 1 to 5:

New search

Next


NEWS

Nat Geo campaign a success for South Africa

(19 July 2010)

South African Tourism 'Global Adventurers Wanted' campaign, in partnership with National Geographic, has seen more than 2300 entries.

(more)


NEWS

Global businesses focus on SA

(24 June 2010)

South Africa is set to host a global forum from Fortune, Time and CNN in Cape Town.

(more)


NEWS

World Cup offers SA ad boost

(22 June 2010)

South Africa’s economy is expected to receive a $220m boost compared with 2009 thanks to the World Cup.

(more)


NEWS

SA Tourism plots post World Cup push

(10 June 2010)

In an effort to counter the inevitable drop in tourist numbers after the World Cup, South Africa Tourism is planning to launch a trade campaign after the final whistle has been blown.

(more)


NEWS

Heineken unveils SA social projects

(20 May 2010)

Heineken has stepped up its social responsibility offering with two new community projects in South Africa.

(more)


Back to top Back to topNext


CREATIVE MEDIA CASE STUDIES FROM CMDGLOBAL.COM


Page 1 of 3 | 1 | 2 | 3

DATABASE

Toy soldiers

Unicef | South Africa | 2009 | Ambient PR

Unicef reminds people about the plight of child soldiers in Africa

DATABASE

Human statues

Canon | South Africa | 2009 | Ambient

Canon highlights a camera's image stabilizer by using street performance artists

DATABASE

Targeting drunk drivers

Rikkis | South Africa | 2009 | Ambient

A taxi firm targets potential drink drivers at the nightspots where they might be drinking

DATABASE

Beer targets barbecue culture

Castle Lager | South Africa | 2008 | Mobile or Internet Ambient Radio

Lager brand takes ownership of traditional barbecues with competitions and radio ads.

DATABASE

Cheesegirls

Axe | South Africa | 2008 | Events Mobile or Internet Press Radio Branded content PR

Axe creates a girl band to promote its products to urban black youth in South Africa.

DATABASE

World Aids Day

Cape Argus | South Africa | 2007 | Press

Aids awareness is boosted by ads dictated by page numbers in the Cape Argus.

DATABASE

The code to success

Nashua Mobile | South Africa | 2007 |

Nashua Mobile appeals to the tech-savvy with QR codes from a popular newspaper.

DATABASE

Tangs for the memories

Twist | South Africa | 2007 | Retail or POS Out of Home

Soft drink Twist targeted teens with talking “Tangs" in shopping malls.

DATABASE

Sprite's interactive projector project

Sprite | South Africa | 2007 | Events TV Out of Home

Sprite communicated its 'refreshment' credentials in sensored electronic floor projections, allowing consumers to interact with the brand in a new and creative way.

DATABASE

Bosch is watching you

Bosch | South Africa | 2007 | Category Breaker

Home security company plays on people’s fears to drive sales

Page 1 of 3 | 1 | 2 | 3