News
Spartoo launches paid search campaign
03 February 2012
European online footwear shop Spartoo is launching a paid search campaign through Marin Software.
Spartoo is working with the advertising management platform provider exclusively across all territories in the region.
“We put a lot of emphasis on technology as it is core to our business. After attempting to develop our own technology for bid management, and carrying out an extensive benchmark of the online advertising platforms available, we decided to use Marin,” says Spartoo co-founder Jeremie Touchard.
Spartoo.com operates in 20 countries including the UK, France, Italy and Spain.
Marin Software has over 1100 customers and handles more than $2.3bn of annual ad spend across more than 160 countries.
David Hing, London