The online B2B network where companies connect and make business.
Business name: Partnetting
URL: www.partnetting.com
Twitter: @Partnetting
Sector: B2B Digital
Based in: Miami
Regions covered: Latin America
Founders:
Andres Puentes: https://www.linkedin.com/in/andres-puentes-49a44a9
Carlos Cifuentes: https://www.linkedin.com/in/carlos-cifuentes-6703014
What do each of you do?
Andres Puentes: Specialized in Digital Media strategy, commercialization & online performance.
Carlos Cifuentes: Specialized in Digtial strategy, UX Design, creative concept and marketing.
Who are your major backers?
Our major backers are large brands who are investing in our solution.
What’s the track record?
We have implemented campaign with VW Commercial Vehicles where we have developed more that 500 specialized content for the industry, and we have increased their lead based from 64 a month to 849 a month. We have run campaigns with Intel, LATAM Airlines, among others.
What do they say?
Today social networks are designed to connect people to people or business to people. None of these build relationships between business. That’s why we developed Partnetting, the first B2B social network that helps businesses find and connect with the right partner.
What does this mean?
It means that we focus 100% to support B2B relationships where we have 3 main products:
– B2B Ad Cluster network: we have organized the navigation of thousands B2B professional where we can impact them with relevant content for their business.
– We give the opportunity to businesses to host content with their Partnetting channel.
– We give recommendations of connecting with other businesses.
What makes your company different from its competitors?
Social Networks are designed with a different purpose. We developed a tool to support business to find and connect with other companies in order to grow their businesses.
Who are your clients?
Intel, Volkswagen Commercial Vehicles, LATAM Airlines, P&M, among others.
How will your company change the world?
It’ll cut the time to find business partners. Also, it’ll be a research platform to understand industry needs and behavior.
Who do you compete with?
Our competitors are DMPs that are organizing data and local chamber of commerce that are doing local connections and support for businesses.
Who should be worried?
Rather thah worry, local chamber of commerce should take advantage of technology to increase their reach and connections.
If you could choose any investor globally who would it be?
If you could poach any member of staff from any company in the world who would it be?
Jeff Weiner
