Inside track on Media and Advertising

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PEOPLE

PROFILES

Brands lead the charge

Products are getting more global, media is hugely fragmented, but Unilever's chief marketing officer tells Greg Brooks that it is sustainability that's the big issue of the day


Advertiser interview - Jim Little

Expedia restructures to find competitive edge

VIEW FROM THE TOP

David Ferrabee, managing director, Able and How

'It is remarkable that businesses don't invest a little more time in making sure that their people know what they are trying to do. And when the global economy is in a poor state, it seems even more shocking that they don't make even minimal investment.'


Al Moffatt, president/chief executive, Worldwide Partners

Mick Brown, creative director, Coast

Tess Alps

Russell Buckley, managing director, AdMob

Vincent Bolloré declares his faith in Havas

NEW APPOINTMENTS

Velti hires Walsh

Mike Walsh has joined Velti as vice-president for business development in the UK.


The New Yorker appoints UK rep

The New Yorker has hired David Simpson, of Simpson Media, as its sales rep in the UK.



Bloomberg TV makes Asia appointment

Bloomberg Television's commercial director for EMEA, Lindsey Oliver, has added responsibility for distribution and marketing in Asia to her remit.


WFA name forum chairman

The Coca-Cola Company's Michael Dick has been selected to chair the World Federation of Advertiser's Integrated Marketing Communications (IMC) forum.


Meaden takes regional GroupM role

Andrew Meaden has been named regional director of GroupM Asia Pacific.


Initiative hires Helm

Vocker Helm has been appointed chief executive for Initiative's German division.


BA appoints new head of marketing

British Airways has appointed Kerris Bright as its new head of global marketing.


New global head of sales at IMG

IMG Media has made Ioris Francini its new worldwide head of sales.