Tag Archive for ad fraud

When low cost means high loss in programmatic ad buying

Understanding the magic of digital advertising doesn’t spoil the show

Google and Facebook under pressure as advertisers could be defrauded up to $16.4bn

US and UK trade bodies unite to tackle digital advertising crisis

International Media 2017

Apple new iOS update offers stronger protection from ad tracking

WFA issues guidelines to combat ‘$50bn ad fraud threat’

With marketers and publishers on board, we can beat the fraudsters at their own game

Three steps to combatting the ad fraud challenge

Marketers need to get their hands dirty