Powering vertical, full screen video.
Business name: Tallscreen
Sector: AdTech, Mobile Video
Based in: New York, NY
Regions covered: All
Jose Llorens – https://www.linkedin.com/in/jose-llorens-b2ba2138
What do each of you do?
Oversee the company’s vision, long term strategy, business development, product user experience, investor relations, recruiting, and leads day-today operations.
Who are your major backers?
What’s the track record?
Prior to Tallscreen, Jose was the founder of mobile app product studio Universe Technologies focused on connecting the digital and physical worlds, lifestyle fitness brand LiveFit and is currently a contributor to Elite
What do they say?
Tallscreen is a responsive video platform that helps advertisers, publishers, and creators save time and money, increase engagement, and provide a better viewing experience on mobile.
What does this mean?
We’re developing a platform that provides the responsive optimisation, distribution, and tracking of a whole new video format that’s native to viewers. We believe every video needs to have a mobile-responsive version
in order to truly provide a fully immersive, captivating experience.
What makes your company different from its competitors?
We’re focused on building an entire platform around responsive video that will soon be available for the masses, not solely limited to publishers and advertisers, whereas our competitors have built a few tools but it doesn’t
appear to be their main focus at the time. Currently they’re focused more on the marketplace side of selling vertical video content.
Who are your clients?
We’re still in the early stages, in the process of closing a few deals, but are currently running trials with GoPro and VaynerMedia.
How will your company change the world?
We’ll forever change the way video is experienced on mobile devices.
Who do you compete with?
Who should be worried?
Advertisers, brands, and creators who fail to adapt to the expectations of the next generation of viewers. The next generation is used to intimate, and personal storytelling (such as Snapchat), and we must adhere to their
desires to provide engaging video stories. Stop spending money on impressions, and increase engagement by fundamentally changing the experience for mobile viewers.
If you could choose any investor globally who would it be?
Third Wave Digital
If you could poach any member of staff from any company in the world who would it be?
Lukas Cudrigh (Red Bull Media North America)